Manager, Communications

Date Posted: Nov 24, 2022
Application Deadline: Dec 31, 2022
Start Date: Dec 05, 2022

Salary From: 70K To 80K
Province: Ontario
Region: Ottawa Area
City: Ottawa
Employee Benefits: Health, Other (e.g. flex time, comp tickets, etc.)
Check Additional Info section for more Employee Benefits
Organization's Field/Discipline: Doesn't apply
Job's focus: Creative & Administrative
Job Type: Full-time
Career Level: Middle management

Organization Description

Canadian Institute of Planners

The Canadian Institute of Planners (CIP) works on behalf of over 7,500 diverse planning professionals and has supported Canada’s planning community since 1919. CIP advocates for planners nationally and internationally, and provides a number of membership services.

Planning addresses the use of land, resources, facilities and services in ways that secure the physical, economic and social efficiency, health and well-being of urban and rural communities. Our members work in both the public service and the private sector, across fields such as land use planning, environmental resource management, land development, heritage conservation, social planning, transportation planning, and economic development.

The Institute is a member-based organization with its management complemented by volunteers, who support and contribute to our activities on various levels. CIP works closely with Provincial and Territorial Institutes and Associations (PTIAs), who regulate the planning profession and govern the rights and responsibilities of their members.

Job Description

Who we are: The Canadian Institute of Planners (CIP) is a member-based organization that works on behalf of over 7,500 planning professionals and students across Canada. Our members work on many important issues, from planning new communities and public spaces, to expanding public transit and bike paths (and much more!). As such, our organization is involved in conversations on how to support aspiring planners on their career journey, as well as policy issues related to climate change, healthy communities, housing, and what it means to support Truth and Reconciliation in our communities.

Our culture: CIP is strongly committed to a diverse, inclusive, and accessible workplace and strives to maintain a positive, collaborative work environment that fosters personal and professional growth for all employees. CIP is also committed to the health and safety of our staff, members, stakeholders, and the communities where we live and work. Accordingly, all CIP employees must be fully vaccinated as a condition of employment per our COVID-19 Vaccination Policy.

Position Summary: The Manager, Communications leads the communications team in developing and implementing a plan to effectively communicate the aims and work of CIP’s new five-year Strategic Plan, ensuring the highest level of messaging, branding excellence, and engagement.

Connection to Strategic Plan: This role is closely aligned with CIP’s mission to “support our members, add value to the larger Canadian planning ecosystem” and is critical to the successful communication of the advances in the implementation of CIP’s Strategic Plan.

Reports to: National Director, Policy and Public Affairs

Works closely with: Communications team, member services team, contractors, volunteers, stakeholders

Location: Hybrid – minimum 2 days/week in the office (141 Laurier Avenue W., Ottawa, ON), remote or in-office work 3 days/week. CIP’s office is located on traditional, unceded territory of the Algonquin Anishnaabeg people. CIP extends sincere appreciation for the opportunity to work and learn on this territory in mutual respect and gratitude.

Compensation: $70,000-$80,000/year (commensurate with experience), plus the following enhancements:
  • Generous vacation entitlement – 20 paid days/year, plus additional non-statutory holidays
  • Generous personal leave (for illness, family emergencies, etc.) – up to 12 paid days/year
  • A comprehensive benefits package (Extended Health, Dental, Life Insurance, AD&D, LTD, and Employee and Family Assistance Program) – all premiums paid by CIP except for LTD
  • An RRSP/TFSA contribution matching program – up to 5% of gross salary
  • Professional development opportunities
  • Hybrid office work environment, with flex-time option as per CIP policy
Key Responsibilities:
  • Manages the overall work, workflow, and division of work for the Communications Department, in consultation with the National Director, Policy and Public Affairs.
  • Supervises up to three departmental staff/interns and conducts annual performance appraisals against performance targets aligned with the goals/objectives of the CIP Strategic Plan.
  • Develops, creates, and executes CIP’s internal and external communications strategies and objectives.
  • Monitors and reports on outcomes, via metrics, analytics, reporting, and evaluation, to ensure effectiveness.
  • Writes, edits, and coordinates the creation of high-quality communications materials (mostly digital and some print) in both official languages, including social media posts, press and media releases, website content, newsletters, blog posts, promotional materials, e-blasts, and annual reports.
  • Develops engaging social media plans and content and works with various departments to coordinate and deliver.
  • Provides graphic design work to support communications products, as required.
  • Maintains and updates CIP’s corporate and CIP/ICU Planning Student Trust Fund websites.
  • High level of involvement in the development of the new CIP website, including web development, accessibility requirements and best practices, cybersecurity, privacy laws, responsive design, SEO awareness and implementation, metrics/analytics, web management, and overall maintenance.
  • Ensures all communication components align with the Institute's mission, vision, values, strategic plan, public image, and adhere to branding standards.
  • Acts as the staff liaison for CIP’s magazine, Plan Canada. Develops CIP content, provides support and guidance to the Plan Canada Editorial Committee, issue Leads, and the Managing Editor.
  • Works with contractors to coordinate and deliver translation, design, and communications-related products.
  • Serves as the primary contact for media inquiries, identifying issues, and coordinating the Institute’s response.
  • Provides media monitoring and reporting, and as necessary, writing media briefing documents (key messages and backgrounders), identifying key external media, providing coaching and media training for staff and member spokespeople, and facilitating media interviews.
  • Communicates regularly with partners and collaborators to promote and advance CIP initiatives and positions.
  • Maintains and updates CIP’s branding, communication, and media policy and procedural guides, and educates staff members on new processes.
  • Provides communications-related support for events, including conferences, symposia, and webinars. This includes coordinating logistics for items such as signage, collateral materials, presentation design, supplies of awards and certificates, speaker notes, slide decks, etc.
  • Works with the honours and awards programs to prepare and distribute all materials supporting the annual call for entries and nominations.

Note: Very occasional evening and weekend work is required, which is primarily related to the CIP annual conference.


  • Relevant work experience - preferably with a non-profit organization.
  • Excellent writing skills, particularly as they relate to media releases, communications, and promotional materials.
  • Proficient graphic design skills and a good eye for design and graphic layout.
  • Ability to provide a high degree of accuracy and attention to detail.
  • Experience developing and executing communications strategies and objectives across digital and traditional media channels and to various target audiences.
  • Strong project management skills to plan, develop, and implement proactive communication initiatives.
  • Bilingualism (reading and writing), and/or experience in coordinating bilingual materials, in both official languages is strongly preferred.
  • Budget administration and management experience.
  • Experience in managing staff and workflows, as well as coordinating volunteers and committees.
  • Experience working with Canva, Constant Contact, and Sprout Social.
  • Experience in building, monitoring, and updating websites (preferably possesses a familiarity with Kentico, WordPress, and/or Wix).
  • Degree in communications, journalism, marketing, public relations, language arts, or related field.
  • Excellent strategic communication planning skills, with a clear understanding of the role of communications in achieving overall organizational objectives.
  • Ability to contribute effectively in a team environment.
  • Strong organizational, analytical, and time management skills, with excellent attention to detail.
  • Ability to work independently and in a group setting.
  • Creative, open, and collaborative approach to solving problems and implementing projects.
  • Ability to multi-task, be flexible, meet tight deadlines, and thrive in a fast-paced environment.
  • Acts as brand champion, educating staff on brand guidelines and ensuring brand consistency.
  • Willing to pursue training and develop new skills to meet changing workplace demands.

How to Apply:

Applicants are asked to submit a single PDF document to which includes: • A cover letter addressing the duties, skills and abilities, and hard qualifications for the position, explaining why you are well suited to the position • A detailed C.V., including a summary of relevant knowledge and workplace experience CIP is strongly committed to a diverse and inclusive workplace. CIP welcomes applications from those who will contribute to the diversity of our community. All qualified candidates are encouraged to apply; however, Canadian citizens and permanent residents will be given priority. We thank all who apply; however, only those selected for an interview will be contacted. No phone calls, please.

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